BCom Marketing Admission 2024: Entrance Exam, Eligibility, Syllabus

GaganDeep

Senior Content Specialist | Updated On - Apr 1, 2024

The Bachelor of Commerce (BCom) in Marketing is a 3-year undergraduate program that primarily offers basic practical knowledge and understanding of the principles of marketing field. 

The course material of the program contains: marketing management, consumer behavior, market research, advertising, retail management, sales management, service marketing, international marketing, and e-marketing. Besides the major course of their specialization, students enroll in other courses such as economics, statistics, accounting, finance, business management and business communication.

In a variety of ways, including analyzing marketing studies, initiating projects, and working on team challenges, students learn the necessary competencies like market research, branding, communications, advertising, media planning, digital marketing, creativity, problem solving, team work, and leadership. There is a high level of importance put on comprehending consumer ideas, market trends, and making hands-on marketing strategies.

BCom Marketing Highlights 2024

Bachelor of Commerce [B.Com] (Marketing) Admission Process

The Bachelor of Commerce [B.Com] (Marketing) is a three-year undergraduate degree program that focuses on the principles and practices of marketing. 

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Bachelor of Commerce [B.Com] (Marketing) Eligibility

1. 10+2 from any stream passed or equivalent with minimum 50% marks or more of a recognized board.

2. The reserved category students usually would get the exemption from the minimum mark requirement of 45%.

3. English as one of the courses in plus two level

4. With no age limit people will have a chance to feel mature and knowledgeable too.

5. Other institutions may devise a particular admission test to gauge students' preparedness.

6. The Language and higher levels of English proficiency are preferred by most colleges.

7. In a context of these soft skills such as strong collaboration, communication and presentation skills are an advantage.

8. For instance, subjects like Accountancy, Economics, and Business Studies require prior knowledge, which will adequately guide the student during exams.

Bachelor of Commerce [B.Com] (Marketing) Entrance Exams

DU JAT: The Delhi University Joint Admission Test evaluates students by the four subjects; English, Business Studies, Economics, and General Knowledge.

IPU CET: Indian Institute of Technology Common Entrance Test has been designed to evaluate students’ proficiency in English, Business Aptitude, Logical Reasoning, and General Awareness.

SET: Test Covers Quantitative, Verbal, and Analytical skills with General Knowledge as well .

AIMA UGAT: AIMA Under Graduate Aptitude Test evaluates students' English language, major reasoning, numerical ability, and general knowledge.

AMU Entrance Exam: ENTRANCE EXAMINATION OF Aligarh Muslim University tests the candidates' knowledge in English, Current Affairs, Reasoning, and General Awareness.

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Bachelor of Commerce [B.Com] (Marketing) Syllabus

Top 10 Private Bachelor of Commerce [B.Com] (Marketing) Colleges in India with Fee Structure

Tabulated below is the collection of the Top 10 Private Bachelor of Commerce [B.Com] (Marketing) Colleges in India with Fee Structure, including their key features.

Top 9 Government Bachelor of Commerce [B.Com] (Marketing) Colleges in India with Fee Structure

Tabulated below is the collection of the Top 9 Government Bachelor of Commerce [B.Com] (Marketing) Colleges in India with Fee Structure, including their key features.

The placement prospects for B.Com (Marketing) graduates are generally good. Many top companies in the marketing and sales industry recruit B.Com (Marketing) graduates from top colleges and universities. 

Bachelor of Commerce [B.Com] (Marketing) Course Jobs and Salary